Content Strategy Trainings

Pilot Workshop series, Fall 2023

Mass Digital is piloting a workshop series for Mass.gov authors and editors focused on content strategy. You can find recordings and slides for each session below. Please contact adam.cogbill@mass.gov or kelly.knopf-goldner@mass.gov if you have questions.

Session 1: Findability & Search Engine Optimization (SEO)

Recording

Slidedeck

Session 2: Plain language in government

Recording

Slidedeck

Session 3: Using CMS reports to improve content

Recording

Slidedeck

Session 4: Using feedback to improve content

Recording

Slidedeck

Last updated